Any graduate with 2+ years experience in SEO/Digital Marketing field.
Certification or specialization in Digital Marketing is an advantage.
Proven experience as a Digital Marketing Executive or similar role with a focus on SEO (on-page & off-page optimization), SMM, SEM, campaign management, landing page development.
In-depth knowledge of digital advertising platforms, including LinkedIn, Meta ads and Google Ads.
Knowledge of HTML, CSS, and website development tools is a preferable skill.
Strong understanding of social media platforms and strategies.
Experience with analytics tools, especially Google Analytics, for performance tracking and reporting.
Excellent analytical and problem-solving skills.
Creative mindset with the ability to think outside the box for campaign ideation.
Strong communication and interpersonal skills.
Responsibilities :
Implement digital marketing activities across a broad range of digital marketing channels (SEO, SEM, Social Media, and Email).
Plan, execute, and optimize digital marketing campaigns across various channels, including LinkedIn, Facebook, Instagram, Google Ads, and other social media platforms.
Setup and manage email campaigns, Meta Ads, Google Ads, Campaign Budgeting, Lead Generation Campaigns, etc.
Conduct keyword research, analyze campaign performance, and implement strategies for continuous improvement.